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Gloucestershire council area

Selling Land in Gloucester

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Gloucester is a compact city on the Severn, hemmed in by the M5 and the floodplain, with much of its growth planned in the neighbouring boroughs. It delivered 63% of the homes it needed, and a new joint plan with Cheltenham and Tewkesbury is being prepared. Here the city rewards small, well chosen sites more than big fields.

  • We pay for the planning, at our own cost and risk
  • Your price is agreed up front, in writing
  • If planning is refused, you keep your land and owe nothing

In short

We buy land with development potential in Gloucester and welcome land of every kind there: fields and paddocks, inherited land, old yards and larger holdings.

Gloucester built only 63% of the homes it needed in the government's latest count, and below 75% national policy treats the need for more homes as shown. It can also show only 3.1 years of the five years of housing land national policy expects. So a well placed field next to a town or village can make its case now, not only through the local plan, though each site is judged on its merits. Land in the Green Belt faces stricter national tests. Its local plan dates from January 2023.

We look for 2 acres or more next to, or well related to, a town or village, with a road frontage or a way to get one.

The next step is a free, confidential desktop review. We tell you which route, if any, suits your land, with no obligation.

The Land We Buy in Gloucester

  • Yards, garages, workshops and commercial buildings in Tredworth, Barton, Kingsholm and elsewhere in the city.
  • Empty or underused land in and around the city centre.
  • Larger gardens and backland plots with a sensible access.
  • Undeveloped pockets inside the city that sit above the floodplain.
  • Land within reach of Gloucester station.
  • Land on the city edge, where we first check which council it belongs to.

If most of your land sits in the Severn floodplain, the prospects are narrower, and our review will tell you so without dressing it up. Where a site does suit homes, we take on the whole planning process, from the first survey to any appeal, at our own cost.

Is Your Land in Gloucester a Good Fit?

You do not need to know the planning rules to sell land for development in Gloucester. These are the things that make a site a strong candidate:

  • It sits next to, or is well related to, an existing town or village.
  • A safe access onto a public road is possible, even if it needs work.
  • Most of the land is outside the highest flood risk zone.
  • It is not covered by a strong designation such as a Site of Special Scientific Interest.
  • It is about 2 acres or more, or part of a larger holding.
  • Everyone who owns it is willing to consider one clear, agreed price.

If your land does not tick every box, ask anyway. Many of the sites we take on have a problem to solve, whether that is access, drainage, a tenancy or an awkward boundary, and solving those problems is our job.

Ways to Sell Your Land in Gloucester

There are three common ways to sell land with development potential in Gloucester. They suit different owners, and the right one depends on whether your land needs planning permission before it is worth more.

  • An outright sale. You sell the land as it stands today, privately or at auction. The price is what a buyer will pay for it without planning permission, and the buyer takes on everything that follows.
  • A conditional contract. You agree a sale now, but it only completes if planning permission is granted. Until then you keep the land, and the agreement sets out who applies for permission and who pays.
  • An option agreement, the route we use. We agree your price at the start, in writing, set above what your land is worth today. We then pay for and run all of the planning work, at our own cost and risk. If permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.

For land that needs planning permission before it is worth more, an option means you know your price before any work starts and never spend a penny on planning. The ways to sell land for development, compared sets out each route in full.

Selling Land in Gloucester: From First Call to Completion

Selling land for development under an option agreement follows the same steps wherever your land is.

  1. A first conversation. You call us or send the form on this page. We need only your postcode, your name and a phone number or email.
  2. A free desktop review. Within a few days we look at your land, the planning position in Gloucester and the routes open to it, and tell you plainly whether it suits us. The review is free and confidential, with no obligation.
  3. Heads of terms and the option agreement. If it suits, we agree a price with you in writing, then the option agreement itself. We contribute to your solicitor's and land agent's fees, so it costs you nothing to get it done properly.
  4. The planning work, at our cost. We pay for the surveys, the design, the planning application and any appeal. You carry on farming, grazing or letting the land as you do now.
  5. Completion. If planning permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.

How selling land for development works, step by step gives the detail of each stage and how long it usually takes.

What the Local Plan Means If You Are Selling Land in Gloucester

Three things shape the chances of selling land for development in Gloucester: the government's latest count of homes built against those needed, the council's five-year housing land supply, and where its local plan stands.

  • Housing Delivery Test 2025

    63%

    Below 75%: treated as having evidenced unmet housing need under national policy S5.

  • Five-year housing land supply

    3.1 years

    Short of five years: national policy treats this as evidence of unmet housing need. Position at 31 March 2025, measured against the standard method, 700 homes a year, plus a 5% buffer. Stated by Gloucester City Council.

    Checked source
  • Homes built against homes needed

    1,278

    of 2,014 needed, April 2022 to March 2025

  • Most recent strategic plan adopted

    January 2023

    The plan currently used to decide applications.

  • New plan progress

    Latest step

    Gloucester City Plan adopted January 2023; joint strategic plan in preparation

    Checked source

See how Gloucester compares with the other 187 councils we cover

Sources: Housing Delivery Test: 2025 measurement, MHCLG, published 17 August 2026; Local plans: monitoring progress, Planning Inspectorate, August 2026. Local plans move quickly, so always check the council's own website for the latest position.

The planning detail in full

A City Boxed in by the M5 and the Severn

Gloucester City Council covers a city that its own City Plan describes as constrained by the M5 to the east and the floodplain to the west, with the Severn running along its western edge. Inside those limits sit the historic centre, the docks and the canal, and neighbourhoods from Kingsholm, Longlevens and Hucclecote to Barnwood, Barton, Tredworth, Podsmead and Matson. The City Plan put the population at about 129,000 in 2018 and growing year on year.

  • Below the 75% line. A 63% result in the Housing Delivery Test 2025 means the city is treated as having evidenced unmet housing need.
  • Two layers of plan. The Joint Core Strategy with Cheltenham and Tewkesbury was adopted in 2017, and the Gloucester City Plan, which runs to 2031, followed in January 2023.
  • Growth split across boundaries. Between 2011 and March 2023, 6,159 homes were completed in the city and a further 1,484 on Tewkesbury borough sites counted towards Gloucester's need.
  • A new joint plan. The Strategic and Local Plan, shared with Cheltenham and Tewkesbury, will replace both the Joint Core Strategy and the City Plan once it is adopted.

With so little open land inside the boundary, the city's low result is felt mostly on previously developed land and the few undeveloped pockets that remain.

Selling Land on the Gloucester Edge: Growth Beyond the City Boundary

The City Plan records that the Joint Core Strategy expected about 35% of Gloucester's homes to be built in urban extensions in Tewkesbury borough, with further development south of the city in Stroud district. The council's 2025 land supply statement still counts four of those Tewkesbury allocations towards the city's need, Innsworth and Twigworth to the north and South Churchdown and North Brockworth to the east, and expects 732 homes from them in its five years. The Strategic and Local Plan will set the next round.

At its second stage of consultation, which ran to 16 January 2026, the three councils put their combined need at about 43,000 homes, including around 14,000 for Gloucester. Local reporting in April 2026 expected the final submission in October or November. The partnership's current timetable now has councillors approving the pre-submission plan in October 2026, a final consultation running from late October or early November into December, and submission to the government in December 2026.

Why the Shortfall Is Quoted as 25,000 and as 23,000

Two figures circulate for the land still to be found. In December 2025, local reporting of the consultation said existing permissions and allocations covered 18,000 homes, leaving land for 25,000 more to be found. By April 2026, the Raikes Journal put the sites found so far at about 20,000 and the shortfall at about 23,000. Both work from the same total of roughly 43,000, so the likeliest explanation is that more supply was counted between the two stages as permissions and evidence came in. The direction of travel is the same in both: the same April report says the vast majority of the new homes will be built in Tewkesbury borough because Cheltenham and Gloucester do not have enough land.

Where your land isWhich council decidesWhat that usually means
Inside the city boundaryGloucester City CouncilThe shortage of homes weighs heavily, but most land is built up or in the Severn floodplain.
On the northern or eastern edge, in Tewkesbury boroughTewkesbury Borough CouncilIts own figures apply, and the joint plan is the main route.
On the southern or south western edge, in Stroud districtStroud District CouncilStroud's own plan and figures apply, not Gloucester's.

How each of those councils is performing is set out on our Gloucestershire page.

If you are selling land on the edge of the city, the first question is therefore which council the field falls in, because land across the boundary in Tewkesbury or Stroud is judged by that council's policies and figures, not Gloucester's.

Selling Brownfield Land and Yards in Gloucester

The council wants more people living in the centre. In October 2024 it secured £688,484 from the government's Brownfield Land Release Fund to prepare the former Wessex House site on Great Western Road for around 45 homes, work that includes decontamination and archaeological investigation. It is part of an aim to create about 200 homes on city centre sites, including land beside the Whitefriars apartments, the former Fortis Insurance building at 67 to 69 London Road, Spread Eagle Court on Northgate Street and 20 to 26 The Oxbode.

For private landowners, that signals a council that wants empty and underused land turned into homes. Inside the city, national policy S4 sets a strong default: homes within a settlement get permission unless the harm clearly and substantially outweighs the good they do. On an urban plot in Gloucester, four things usually decide the outcome:

  1. Archaeology. The City Plan speaks of nearly two thousand years of intense urban activity, and even the council's own Wessex House site needs archaeological investigation. An evaluation is often needed before a decision, and we pay for it.
  2. Flood risk. Any site near the river or its tributaries needs a flood check from the very start.
  3. Heritage. Explaining why it sets no minimum housing densities, the City Plan points to over 700 listed buildings and almost total coverage by conservation areas, each with its own character. Design has to respect them.
  4. Access and parking. Narrow streets make the way in the deciding point on many backland plots.

Our brownfield land and yards page shows the sort of urban sites we buy.

If the Yard Is Still in Use

Many of the yards and workshops we look at in Gloucester are still trading, and that is not a problem. Surveys are arranged around your working day, trial pits and archaeological trenches are backfilled, and the land stays yours and in use until the purchase completes. Where a tenant or another business occupies part of the site, when and how it will be vacated is agreed at the outset. Our guide to tenancies and vacant possession explains how existing leases are dealt with.

Selling Land Beside the Severn in Gloucester

The Severn defines Gloucester. The City Plan describes the river running along the western edge of the city with various tributaries running into it, and says that as a result some areas are subject to flood risk, particularly to the north, west and south west. It also plans for a wetter future, citing projections of winters up to 42% wetter with more frequent flooding, and its policy E4 requires sustainable drainage in new development. Alney Island, on the river, is one of the green spaces the plan values for leisure.

Where land is in Flood Zone 2 or 3, the council first applies the sequential test: could these homes go on land at lower risk? In a city with so little spare land, layout does much of the work: homes on the higher ground, gardens, open space and drainage on the lower parts, and a safe route in and out during a flood. Our guide to flood risk explains how the tests are applied.

Costs That Come With Every New Home

Every new home in Gloucester carries some fixed costs before a brick is laid. The whole city lies within 15.4 km of the Cotswold Beechwoods, a Special Area of Conservation most of which lies in Stroud district, so each new home pays a strategic mitigation contribution, currently £771.79, plus legal and administration fees. Section 106 obligations, any Community Infrastructure Levy and biodiversity net gain come on top.

Why Cheltenham Quotes £673

The same mitigation strategy covers Gloucester's neighbours, and Cheltenham's guidance still gives £673 per home. The difference is not a separate scheme. Gloucester's page explains that the charges rise with inflation on Natural England's instruction, and its figure is the indexed one. Cheltenham's page appears to show the original, unindexed rate. On land in Gloucester, we work from the higher, current figure.

All of these come out of what the land can support, which is why we work them out at the start and build them into the fixed price we agree with you. Our guide to Section 106 and CIL shows how the main contributions are calculated.

When to Sell Land in Gloucester, as the Joint Plan Goes to the Government

The first thing to watch is the delivery result. A new Housing Delivery Test arrives once a year. The Housing Delivery Test 2025, released on 17 August 2026, averages April 2022 to March 2025; its successor will keep two of those years and add 2025/26. In a city, a change in the result matters less than in a rural district. Crossing 75% would remove one of the two grounds for the unmet need route under policy S5, which mostly helps the few undeveloped pockets, though the supply shortfall set out below would remain the other until the council can show five years again. Either way policy S4 is untouched, and S4 is what supports homes on the yards, garages and backland plots that make up most Gloucester sites.

Land Supply and the Joint Plan

The council's latest land supply statement, published in October 2025, puts the city at 3.1 years at 31 March 2025. The Joint Core Strategy turned five in December 2022, so the statement measures supply against the government's standard method as revised in December 2024:

Source: Gloucester City Council Five Year Housing Land Supply Statement 2025.
Part of the calculationCouncil's figure
Yearly requirement used700 homes, the December 2024 standard method
Buffer5%, based on an earlier delivery result of 134%
Five-year requirement with buffer3,675 homes
Deliverable supply2,284 homes, after a lapse rate on small sites not yet started
Result3.1 years

A year earlier the 2024 statement had found 4.7 years against the older method's 663 homes a year, so the fall owes much to the higher need figure. The buffer is the next thing to watch. National policy calls for 20% rather than 5% where delivery falls below 85%, and the city's 63% in the Housing Delivery Test 2025 is below that line, so the next statement is likely to measure against a larger requirement. Being short of five years gives the city a second, separate ground for treating need as unmet under policy S5, though never an automatic one. A site still has to sit well against the built-up area and be capable of being served, and in Gloucester the floodplain rules out much of what is left.

The joint plan is heading for submission on the timing described above; an independent examination follows, and only on adoption would the City Plan and the Joint Core Strategy fall away.

Reorganisation is on hold as well. Gloucestershire learned in July 2026 that its county, city and district councils were to become one. On 7 September the local government minister put that decision under review, and the May 2027 elections will be held on the existing boundaries. For now the city council keeps its planning role, and the boundary with Tewkesbury and Stroud still decides whose rules apply to land on the edge.

In practice, an urban site in Gloucester does not need to wait for any of these. The events worth timing around are the joint plan for edge land, and, for a site in the few open pockets left, the next delivery result.

Questions About Selling Land in Gloucester

Gloucester is at 63%. Does that help land just outside the city?

Not directly. The result applies within the city boundary. Most edge land is in Tewkesbury or Stroud, where that council's figures and plans decide the case.

Part of my site is in Flood Zone 2. Is it worth pursuing?

Often it is. The question is how much of the site is at lower risk and whether a layout can keep the homes out of the higher zones. We look at the Environment Agency's mapping and the council's own flood evidence before anything else.

Will the new joint plan make a difference to land inside the city?

It will set the housing figures and many of the policies that decide applications for years to come. For land in the city, policy S4 already applies, so a good site does not need to wait for the new plan.

What is the Cotswold Beechwoods payment, and who pays it?

It is a set sum per new home that funds rangers, signage and fencing at the Beechwoods and alternative green space elsewhere, so the woods are not harmed by extra visitors. It is paid by the development, and it is one of the costs we allow for when we assess your land.

We own a small yard behind shops in the centre. Is that too small for you?

Not necessarily. Rear yards and underused plots in the centre can suit a small number of homes, and the council is actively backing city centre living. Access, heritage and archaeology usually matter more than size.

What price will you pay for my land?

We agree a fixed price with you at the start, before any planning work begins, and it is set above what your land is worth today. We cannot name a figure before we have looked at your land, because it depends on the site itself: its size, its access, how many homes it could take and the costs that come off land value, such as affordable housing, road works and drainage. After the free desktop review we can talk about a price, and once agreed it is written into the agreement.

When would I be paid?

You receive the agreed price on completion, once planning permission has been secured. The agreement sets out the milestones along the way, and it continues while any planning application or appeal is being decided. Until completion you carry on using your land as you do now, and we pay for all of the planning. If permission is not granted, you keep your land and owe nothing.

More Questions Landowners Selling Land in Gloucester Ask

The same questions come up wherever land is put forward. Each is answered in full in our guides, and where Gloucester stands on housing shapes which matter most here.

Selling Land in Gloucester? Tell Us About It

It takes about two minutes. We only need your postcode, your name and a phone number or email; the rest helps us look properly.

  • We reply within 2 working days, by phone or email, whichever you prefer.
  • The desktop review is free and confidential, with no obligation.
  • If we agree terms, we pay for all of the planning, which on a larger site can reach £300,000.
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