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Selling Land in Wychavon

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Wychavon runs from Droitwich Spa and the Green Belt north of Worcester, through Pershore, to Evesham and the Vale. It shares a development plan adopted in March 2026 with Worcester and Malvern Hills, it is the council planning a new town of 10,000 homes around Worcestershire Parkway, and its land is now being gathered for the plan after this one.

  • We pay for the planning, at our own cost and risk
  • Your price is agreed up front, in writing
  • If planning is refused, you keep your land and owe nothing

In short

We buy land with development potential in Wychavon and welcome land of every kind there: fields and paddocks, inherited land, old yards and larger holdings.

Wychavon can show 5.48 years of housing land, more than the five years national policy expects, and built 103% of the homes it needed in the government's latest count. So the surest routes here are the local plan, for land on the edge of towns and villages, and sites within them, where national policy generally supports new homes. Its local plan dates from March 2026.

We look for 2 acres or more next to, or well related to, a town or village, with a road frontage or a way to get one.

The next step is a free, confidential desktop review. We tell you which route, if any, suits your land, with no obligation.

The Land We Buy in Wychavon

  • Farmland on the edges of Evesham, Pershore, Droitwich Spa and larger villages such as Honeybourne, Inkberrow or Badsey, for the new plan's call for sites.
  • Plots, yards and backland inside the towns and villages, which policy S4 treats favourably.
  • Previously developed land: former defence and trading estate sites, old yards, depots and commercial premises.
  • Small sites and rural exception sites for affordable homes in villages, read against any neighbourhood plan.
  • Larger holdings that could suit a strategic site, including land within the Throckmorton area of search.

Some land is harder: fields in the Avon flood plain, land in the Cotswolds National Landscape, and open Green Belt around Droitwich Spa. We still look at all of it.

The price is settled on day one and set higher than the land's present value. Every survey, report and application is ours to fund and manage, and the risk sits with us. Should permission come, we buy the land and the agreed sum is paid to you; should it not, the land stays yours with nothing owed. Farming or grazing carries on meanwhile. Our how it works page shows each step.

Is Your Land in Wychavon a Good Fit?

You do not need to know the planning rules to sell land for development in Wychavon. These are the things that make a site a strong candidate:

  • It sits next to, or is well related to, an existing town or village.
  • A safe access onto a public road is possible, even if it needs work.
  • Most of the land is outside the highest flood risk zone.
  • It is not covered by a strong designation such as a Site of Special Scientific Interest.
  • It is about 2 acres or more, or part of a larger holding.
  • Everyone who owns it is willing to consider one clear, agreed price.

If your land does not tick every box, ask anyway. Many of the sites we take on have a problem to solve, whether that is access, drainage, a tenancy or an awkward boundary, and solving those problems is our job.

Ways to Sell Your Land in Wychavon

There are three common ways to sell land with development potential in Wychavon. They suit different owners, and the right one depends on whether your land needs planning permission before it is worth more.

  • An outright sale. You sell the land as it stands today, privately or at auction. The price is what a buyer will pay for it without planning permission, and the buyer takes on everything that follows.
  • A conditional contract. You agree a sale now, but it only completes if planning permission is granted. Until then you keep the land, and the agreement sets out who applies for permission and who pays.
  • An option agreement, the route we use. We agree your price at the start, in writing, set above what your land is worth today. We then pay for and run all of the planning work, at our own cost and risk. If permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.

For land that needs planning permission before it is worth more, an option means you know your price before any work starts and never spend a penny on planning. The ways to sell land for development, compared sets out each route in full.

Selling Land in Wychavon: From First Call to Completion

Selling land for development under an option agreement follows the same steps wherever your land is.

  1. A first conversation. You call us or send the form on this page. We need only your postcode, your name and a phone number or email.
  2. A free desktop review. Within a few days we look at your land, the planning position in Wychavon and the routes open to it, and tell you plainly whether it suits us. The review is free and confidential, with no obligation.
  3. Heads of terms and the option agreement. If it suits, we agree a price with you in writing, then the option agreement itself. We contribute to your solicitor's and land agent's fees, so it costs you nothing to get it done properly.
  4. The planning work, at our cost. We pay for the surveys, the design, the planning application and any appeal. You carry on farming, grazing or letting the land as you do now.
  5. Completion. If planning permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.

How selling land for development works, step by step gives the detail of each stage and how long it usually takes.

What the Local Plan Means If You Are Selling Land in Wychavon

Three things shape the chances of selling land for development in Wychavon: the government's latest count of homes built against those needed, the council's five-year housing land supply, and where its local plan stands.

  • Housing Delivery Test 2025

    103%

    Meeting its housing requirement.

  • Five-year housing land supply

    5.48 years

    Five years or more of deliverable housing land. Position at 1 April 2026, measured against the South Worcestershire Development Plan Review requirement of 1,178 homes a year across Malvern Hills, Worcester and Wychavon, plus a 20% buffer. Stated by the South Worcestershire Councils (Malvern Hills, Worcester City and Wychavon), as a single joint figure for South Worcestershire; no separate figure is published for Wychavon.

    Checked source
  • Homes built against homes needed

    1,530

    of 1,482 needed, April 2022 to March 2025

  • Most recent strategic plan adopted

    March 2026

    The plan currently used to decide applications.

  • New plan progress

    Latest step

    South Worcestershire Development Plan Review adopted March 2026; new South Worcestershire Local Plan started, call for sites to 30 October 2026

    Checked source

See how Wychavon compares with the other 187 councils we cover

Sources: Housing Delivery Test: 2025 measurement, MHCLG, published 17 August 2026; Local plans: monitoring progress, Planning Inspectorate, August 2026. Local plans move quickly, so always check the council's own website for the latest position.

The planning detail in full

Droitwich, Evesham, Pershore and a New Town by the Railway

Wychavon District Council covers Droitwich Spa in the north, Pershore on the Avon, Evesham and the Vale in the south, and village parishes from Ombersley to Honeybourne and Bredon.

  • Two tiers of town. The adopted plan puts Droitwich Spa, Evesham and Worcestershire Parkway in its second tier of urban areas, and Pershore and Mitton in the third.
  • Green Belt in the north only. Policy SWDPR 04 covers about 9,090 hectares of Green Belt north and north east of Worcester within Wychavon, keeping Droitwich Spa and Worcester apart. Evesham and Pershore lie well outside it.
  • Delivery above target. The Housing Delivery Test 2025 counts 1,530 homes built by the council, with 1,482 required, a result of 103%.
  • A plan to 2041. The council's planning policy page records the South Worcestershire Development Plan Review in force from 26 March 2026, covering 2021 to 2041.

The upshot: a field outside Evesham and one outside Droitwich Spa face different national tests under the same plan.

The District That Had 1.28 Years on Its Own

Before adoption, each council measured its housing land separately. The last report written that way, published in January 2026, used the government's standard method because the 2016 plan had passed five years. At 976 homes a year, Wychavon's need was the largest of the three, against 646 for Malvern Hills and 559 for the city:

Source: South Worcestershire Councils, Five Year Housing Land Supply Report, January 2026.
Wychavon alone, April 2025 to March 2030January 2026 report
Yearly need, standard method976 homes
Five-year target with a 5% buffer5,124 homes
Sites with planning permission1,146 homes
Windfall allowance for two years164 homes
Deliverable supply1,310 homes
Result1.28 years, a gap of 3,814 homes

The sum counted only permissions and windfalls, so the plan's new sites, from the new town to the Droitwich allocations, added nothing. None of the three councils reached five years, and the presumption in favour of sustainable development applied.

One Figure for Three Councils

Adoption changed the method as well as the answer. The June 2026 supply report says the new plan formally establishes a single joint approach, so it tests South Worcestershire as a whole against the plan's 1,178 homes a year and finds 5.48 years at 1 April 2026. No Wychavon result is published, and permissions and allocations are not split by council. What it does show is Wychavon's share of building: 429 of the 1,237 homes completed across the three councils in 2025/26.

Its 20% buffer follows a national rule for decisions from 1 July 2026: the adopted requirement, examined under an earlier framework, is less than 80% of South Worcestershire's current standard method need, 2,150 a year.

What the Joint Figure Means for an Application

Under the August 2026 framework, policy S5 backs homes past a settlement's edge where unmet need is evidenced, and a supply short of five years counts as evidence, though never automatically, and only for land that sits well against the settlement and has the infrastructure it needs. Here the joint figure clears five years and delivery stands at 103%, so an unallocated field outside Evesham or Pershore lacks that evidence for now. Inside the towns and villages, policy S4 applies, and permission should follow unless the harm would substantially outweigh the benefits.

In the Green Belt around Droitwich Spa, S5 does not apply at all. Grey belt there has its own need test, usually shown by a delivery result under 75% or a supply short of five years. Neither holds today, so most grey belt housing cases in the north wait on the next plan, and larger schemes must also meet the Golden Rules. Our grey belt guide explains how the purposes are weighed.

Selling Land Near Wychavon Town: 10,000 Homes Around Worcestershire Parkway

Policy SWDPR 55 allocates a new town around Worcestershire Parkway station, part of the government's New Homes Accelerator programme. The council's own announcement sets out 10,000 homes, 5,000 of them by 2041, with 50 hectares of employment land, a primary school in each neighbourhood and up to two secondary schools. The name was chosen so the district's identity outlasts local government reorganisation, and the inspectors expected building to continue beyond 2041.

  1. The rulebook. The council adopted the Wychavon Town Spatial Framework SPD on 24 June 2026, and its adoption notice makes it a material consideration for applications at the town.
  2. The first neighbourhood. Wain Estates seeks outline permission for up to 1,200 homes, a local centre and a primary school at Abbotswood Ridge, the southern neighbourhood. Application W/26/01592/OUT was open for comment until 22 August 2026, and the June report already counted four applications pending across the town.
  3. The infrastructure. An infrastructure planning application is due by December 2026, as the council has promised roads, schools and shops alongside the homes, not after them.

For an owner of land near Parkway, the spatial framework is the document to read first, since it sets the rules the new town's neighbourhoods are being planned against.

Selling Land Near Throckmorton, Mitton and the Trading Estates

The inspectors' report of 12 March 2026 reshaped several Wychavon proposals:

Source: Planning Inspectorate, report on the examination of the South Worcestershire Development Plan Review, 12 March 2026.
PlaceWhat the inspectors decidedWhat it means for nearby land
ThrockmortonThe proposed new settlement was deleted and replaced with an area of search, and its 2,000 homes were taken out of the supply.An area of search is not an allocation, so land there belongs in the call for sites.
MittonAllocated for 1,000 homes, 500 of which count towards Tewkesbury Borough's housing need. Curlew use functionally linked land to the west, so disturbance is handled by mitigation and design.The June report said applications covering the whole site were programmed for committee in summer 2026. Ecology shapes nearby layouts.
Hanbury Road and Union Lane, Droitwich SpaBoth allocated (SWDPR 63 and 64). Objectors challenged how Hanbury Road entered the plan; the inspectors found the consultation rules were followed.Other Droitwich land looks to the next plan.
Hartlebury Trading Estate, Site 7 Trading Estate and WaresleyTwo former Ministry of Defence estates and about 80 recent homes at Waresley House Mansions leave the Green Belt; the parkland south of Waresley stays.Exceptional circumstances were found. Land taken out is no longer tested against Green Belt policy.

The report also found anomalies in the new significant gaps, where the planning status of some land had changed, and left them to the review the new plan-making system requires. Wychavon's gaps under policy SWDPR 08 include Droitwich Spa to Doverdale and Hampton Lovett, Evesham to Hampton, Pebworth and Whittington.

An owner selling land between Droitwich Spa and Hampton Lovett, or between Evesham and Hampton, should check the gap line before anything else, bearing in mind that the inspectors' note on anomalies means some of those lines may move in the review.

Selling Land by the Avon, the Salwarpe or in the Cotswold Uplands

The councils' Strategic Flood Risk Assessment of August 2019 finds the flood plain notably wide along the Avon and names Evesham and Pershore among towns at risk from rivers. It also records:

  • Clusters of surface water flood records around Broadway, Evesham, Bretforton, Crowle, Elmley Castle, Bredon, Westmancote and Overbury.
  • Groundwater. Historic groundwater flood events are few, but those recorded lie largely within Wychavon.
  • Droitwich Spa and the Salwarpe. It carries the Severn catchment plan's call for a surface water management plan for the town and a flood risk assessment of the scheme to canalise the Salwarpe.

National policy steers homes to the lower risk parts of a holding first, as our guide to flood risk explains.

The inspectors counted the upland Cotswolds, Bredon Hill included, among the area's high quality landscapes, and policy SWDPR 31 covers the Cotswolds National Landscape. Inside it, major development is allowed only in exceptional circumstances, so small village schemes are the realistic scale.

Selling Land in Evesham and in Villages With Their Own Plans

In Evesham, change is coming first to the town centre. Wychavon's planning committee approved demolition of the Riverside Shopping Centre on 20 August 2026, for a mix of housing, shops and leisure. The council aims to appoint a contractor by October 2026, demolish from spring 2027 and submit a planning application in spring 2028.

In the villages, the council's neighbourhood planning page lists made plans including Bredon (July 2017), Honeybourne (April 2020), Ombersley and Doverdale (October 2021) and Broadway (October 2022), with Harvington's review made in February 2025, and drafts for Droitwich Spa, Crowle and South Lenches. A made plan carries equal weight to the local plan, so we read it before judging any village field.

Wychavon, Its Call for Sites and a Parkway Infrastructure Application by December: When to Sell Land

The councils' call for sites for the new South Worcestershire Local Plan runs from 19 August to 30 October 2026. Their published timetable runs a scoping consultation alongside it, from 18 September to 30 October, then consultation on content and evidence in summer 2027, the proposed plan in summer 2028, with adoption set for 30 April 2029. The 2027 stage should first show which Wychavon sites the councils favour.

Wychavon Town Decisions, and a Joint Supply Figure to Watch

Decisions on Abbotswood Ridge and the other pending applications, and the infrastructure application due by December, will show how quickly Wychavon Town moves from paper to homes.

Supply is the other figure. The June report gives no date for its successor. Should a later joint figure fall below five years, S5 would regain its supply evidence for well placed land outside the Green Belt. The Housing Delivery Test 2025 appeared on 17 August 2026, with another each year, and at 103% Wychavon clears every threshold. Below 95% would mean an action plan, below 85% a 20% buffer the joint sum already carries, and below 75% unmet need under S5 for land outside the Green Belt, whatever the supply.

Edge Land, Town Plots and Land Near Parkway

  • Edge-of-settlement land outside the Green Belt belongs in the call for sites by 30 October, with evidence built for the 2027 consultation.
  • Land inside Wychavon's towns and villages can be looked at now under S4.
  • Land near Parkway, Throckmorton or Mitton can go into the call for sites now, with the case refined as decisions arrive. Our Worcestershire page covers the wider county.

Questions About Selling Land in Wychavon

Our farm is near Throckmorton. Is it going to be part of a new town?

Not under the current plan. The inspectors deleted the new settlement and left an area of search, so nothing is allocated there. The call for sites is the way to put land in that area in front of the councils for the next plan.

We own fields next to the Wychavon Town boundary. Does the new town help us?

Not automatically. The spatial framework governs the allocated land only. Neighbouring fields would need their own case in the new plan, and new schools, roads and services there may well feature in how that case is judged.

Is a yard in the Green Belt near Droitwich Spa treated differently from a field?

Usually, yes. Land with lawful commercial buildings or hardstanding is previously developed and has its own route in Green Belt policy, whatever the housing figures say. Farm buildings do not count, so we check the site's planning history first.

Part of our land by the Avon near Pershore floods most winters. Is it worth asking?

Often, yes. Many riverside holdings have higher ground well clear of the flood plain, with the wetter land kept for drainage ponds and open space. We check the flood mapping before giving a view.

Honeybourne has a neighbourhood plan. Can land outside its boundary still come forward?

It can, mainly through the new South Worcestershire plan, which will decide how much growth each village takes. Inside the boundary, a site is tested against the neighbourhood plan and policy S4.

What price will you pay for my land?

We agree a fixed price with you at the start, before any planning work begins, and it is set above what your land is worth today. We cannot name a figure before we have looked at your land, because it depends on the site itself: its size, its access, how many homes it could take and the costs that come off land value, such as affordable housing, road works and drainage. After the free desktop review we can talk about a price, and once agreed it is written into the agreement.

When would I be paid?

You receive the agreed price on completion, once planning permission has been secured. The agreement sets out the milestones along the way, and it continues while any planning application or appeal is being decided. Until completion you carry on using your land as you do now, and we pay for all of the planning. If permission is not granted, you keep your land and owe nothing.

More Questions Landowners Selling Land in Wychavon Ask

The same questions come up wherever land is put forward. Each is answered in full in our guides, and with the local plan the main route in Wychavon, these are the ones that matter most here.

Selling Land in Wychavon? Tell Us About It

It takes about two minutes. We only need your postcode, your name and a phone number or email; the rest helps us look properly.

  • We reply within 2 working days, by phone or email, whichever you prefer.
  • The desktop review is free and confidential, with no obligation.
  • If we agree terms, we pay for all of the planning, which on a larger site can reach £300,000.
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