West Midlands council area
Selling Land in Dudley
Checked on
Dudley adopted a plan of its own in July 2026, after the joint Black Country Plan broke down in 2022, and the inspector who examined it accepted that it gives the borough 5.1 years of housing land on adoption, a figure she described as marginal. The plan releases no Green Belt and finds almost all of its homes on brownfield land, while the next plan, already started, has to answer a government figure more than twice as high.
- We pay for the planning, at our own cost and risk
- Your price is agreed up front, in writing
- If planning is refused, you keep your land and owe nothing
In short
We buy land with development potential in Dudley and welcome land of every kind there: fields and paddocks, inherited land, old yards and larger holdings.
Dudley can show 5.1 years of housing land, more than the five years national policy expects, and built 92% of the homes it needed in the government's latest count. So the surest routes here are the local plan, for land on the edge of towns and villages, and sites within them, where national policy generally supports new homes. Its local plan dates from July 2026.
We look for 2 acres or more next to, or well related to, a town or village, with a road frontage or a way to get one.
The next step is a free, confidential desktop review. We tell you which route, if any, suits your land, with no obligation.
The Land We Buy in Dudley
- Former works, depots and yards along the regeneration corridors, from Pensnett and Brierley Hill to Lye, Halesowen and Coseley, where the employment tests can be met.
- Unallocated previously developed land and older commercial buildings in and around the four town centres.
- Garage courts, backland and large gardens across the borough's suburbs, the kind of small site the windfall allowance counts on.
- Land within reach of the new Metro stops serving Dudley and Brierley Hill.
- Green Belt fields and paddocks on the borough's edges, looked at for grey belt and for the next plan.
Much of the work on a Dudley site is underground and on paper before it is on a drawing: the mining record, contamination, the employment designation and the title. We pay for all of it, and for the planning application, under an option agreement that fixes the price at the start, above the land's value as it stands today. The land stays in your use until the sale completes; should no permission come, it remains yours and nothing is owed to us. Our how it works page sets out each stage.
Is Your Land in Dudley a Good Fit?
You do not need to know the planning rules to sell land for development in Dudley. These are the things that make a site a strong candidate:
- It sits next to, or is well related to, an existing town or village.
- A safe access onto a public road is possible, even if it needs work.
- Most of the land is outside the highest flood risk zone.
- It is not covered by a strong designation such as a Site of Special Scientific Interest.
- It is about 2 acres or more, or part of a larger holding.
- Everyone who owns it is willing to consider one clear, agreed price.
If your land does not tick every box, ask anyway. Many of the sites we take on have a problem to solve, whether that is access, drainage, a tenancy or an awkward boundary, and solving those problems is our job.
Ways to Sell Your Land in Dudley
There are three common ways to sell land with development potential in Dudley. They suit different owners, and the right one depends on whether your land needs planning permission before it is worth more.
- An outright sale. You sell the land as it stands today, privately or at auction. The price is what a buyer will pay for it without planning permission, and the buyer takes on everything that follows.
- A conditional contract. You agree a sale now, but it only completes if planning permission is granted. Until then you keep the land, and the agreement sets out who applies for permission and who pays.
- An option agreement, the route we use. We agree your price at the start, in writing, set above what your land is worth today. We then pay for and run all of the planning work, at our own cost and risk. If permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.
For land that needs planning permission before it is worth more, an option means you know your price before any work starts and never spend a penny on planning. The ways to sell land for development, compared sets out each route in full.
Selling Land in Dudley: From First Call to Completion
Selling land for development under an option agreement follows the same steps wherever your land is.
- A first conversation. You call us or send the form on this page. We need only your postcode, your name and a phone number or email.
- A free desktop review. Within a few days we look at your land, the planning position in Dudley and the routes open to it, and tell you plainly whether it suits us. The review is free and confidential, with no obligation.
- Heads of terms and the option agreement. If it suits, we agree a price with you in writing, then the option agreement itself. We contribute to your solicitor's and land agent's fees, so it costs you nothing to get it done properly.
- The planning work, at our cost. We pay for the surveys, the design, the planning application and any appeal. You carry on farming, grazing or letting the land as you do now.
- Completion. If planning permission is granted, we complete the purchase and you receive the agreed price on completion. If it is not, you keep your land and owe nothing.
How selling land for development works, step by step gives the detail of each stage and how long it usually takes.
What the Local Plan Means If You Are Selling Land in Dudley
Three things shape the chances of selling land for development in Dudley: the government's latest count of homes built against those needed, the council's five-year housing land supply, and where its local plan stands.
Housing Delivery Test 2025
92%
Below 95%: the council must publish an action plan to improve delivery.
Five-year housing land supply
5.1 years
Five years or more of deliverable housing land. Stated by Dudley Council, accepted by the examining inspector in her report of 1 June 2026, who called the figure marginal.
Checked sourceHomes built against homes needed
1,797
of 1,959 needed, April 2022 to March 2025
Most recent strategic plan adopted
July 2026
The plan currently used to decide applications.
New plan progress
Latest step
Dudley Local Plan to 2041 adopted 13 July 2026 after the inspector's report of 1 June 2026 found it sound; Cabinet started a new Dudley Borough Local Plan on 11 June 2026, and the council's timetable of June 2026 puts consultation on the vision, strategy and draft sites in July to September 2027, submission in October 2028 and adoption in April 2029
Checked source
See how Dudley compares with the other 187 councils we cover
Sources: Housing Delivery Test: 2025 measurement, MHCLG, published 17 August 2026; Local plans: monitoring progress, Planning Inspectorate, August 2026. Local plans move quickly, so always check the council's own website for the latest position.
The planning detail in full
Four Towns at the Heart of the Black Country
Dudley Council is the planning authority for a metropolitan borough of about 98 square kilometres at the heart of the Black Country, home to 324,969 people according to the adopted Dudley Local Plan. Its four main towns are Brierley Hill, Dudley, Halesowen and Stourbridge. The inspector's report on the plan places Wolverhampton to the north, South Staffordshire to the west and Bromsgrove to the south, with Sandwell and Birmingham along the eastern boundary.
- An industrial past under the ground. The plan traces the borough's growth to coal and limestone mining, glassmaking, iron and steel, a legacy behind its policies on contaminated and unstable land.
- Less than a fifth Green Belt. Both the plan and the inspector put 18% of the borough in the Green Belt.
- A Geopark. The Black Country became a UNESCO Global Geopark on 10 July 2020, and the borough holds the Wrens Nest and Saltwells National Nature Reserves.
- A new Metro line. The plan records an 11 kilometre Metro extension under construction, linking Dudley and then Brierley Hill to the wider network.
Most land that changes hands for development in Dudley is therefore old industrial or urban land, with a smaller number of fields on the Green Belt edge. If you are thinking of selling land in Dudley, the first question is which of those two it is, because the plan treats them in opposite ways.
A Five-Year Supply the Inspector Called Marginal
Paragraph 8.7 of the plan's housing chapter applies a 20% buffer "to the requirement of 657 dwellings per annum for the first five years of the Plan", and paragraph 8.8 states a supply of 5.1 years at adoption. The working is in examination note DMBC27 of July 2025, which covers the five years from 2026/27 on 2023/24 monitoring, first as submitted and then with changes from the hearing action points.
| Part of the calculation | First scenario | After the hearing changes |
|---|---|---|
| Homes under construction | 274 | 274 |
| Other homes with permission | 740 | 740 |
| Allocated sites | 2,410 | 2,326 |
| Small windfall sites over four years | 736 (184 a year) | 692 (173 a year) |
| Less demolitions | 100 | 100 |
| Deliverable supply | 4,060 | 3,932 |
| Five-year requirement, 657 a year plus 20% | 3,942 | 3,942 |
| Years of supply before credit for early surplus | 5.15 years | 4.99 years |
On the revised figures the supply sits ten homes below the requirement, and what lifts it above five years is credit for homes built beyond the requirement in the plan's first two years. The inspector's report says the figure she accepted takes into account "the marginal surplus in housing delivery within the first two years of the Plan, together with a 20% buffer". She accepted that the figure "is marginal", but found that it "includes the appropriate buffer" and that "there is nothing in national policy to suggest that anything more is necessary."
Why 657 Homes and Not 1,514
The plan was examined against the December 2023 framework, with a local housing need of 657 homes a year, while the revised standard method now gives Dudley 1,514 a year, the figure in the council's scoping document for the next plan. Dudley's adopted figure is under half of that, and for decisions since 1 July 2026 the August 2026 framework gives a 20% buffer to a recent requirement of 80% or less of the standard method when, like this one, it was tested against a framework older than December 2024; the council's calculation already includes that buffer.
Delivery Below the Action Plan Line
The Housing Delivery Test 2025 found that the borough built 1,797 homes against 1,959 needed, a result of 92%. Below 95% the council must prepare an action plan, but the result clears the 85% line that would add a buffer and the 75% line at which unmet need is treated as evidenced under policy S5.
For an owner selling land for development in Dudley, the margin matters more than the headline. The inspector warned that if the council could not show five years, "the discipline of the tilted balance in favour of sustainable development would come into play". Under the August 2026 framework a shortfall would be evidence of unmet need to be weighed, never an automatic finding, and it is also the usual way grey belt land on the borough's edge meets its need test.
Planning Alone After the Black Country Plan
Dudley, Sandwell, Walsall and Wolverhampton ended work on a joint Black Country Plan on 19 October 2022, saying they were "unable to reach agreement on the approach to planning for future development needs". Dudley submitted its own plan on 14 February 2025, hearings ran between 9 June and 22 October 2025, and the inspector, Louise Nurser, dated her report 1 June 2026. The council published it on 5 June, and Full Council adopted the plan on 13 July 2026.
The plan replaces the Black Country Core Strategy in Dudley. Its policy DLP1 asks for at least 11,169 net new homes between 2024 and 2041, and Table 8.1 identifies land for 10,937, with 97% of that supply on brownfield land:
| Source of supply | Homes |
|---|---|
| Sites under construction | 844 |
| Sites with planning permission or prior approval | 1,604 |
| Allocations in the four town centres | 2,889 |
| Allocations in the five regeneration corridors | 2,547 |
| Other allocations outside centres and corridors | 317 |
| Small sites windfall, 173 a year for 14 years from 2027/28 | 2,422 |
| Other allowances (Brierley Hill Waterfront offices, council disposals, centres uplift, further sources) | 654 |
| Less estimated demolitions | 340 |
| Net supply to 2041 | 10,937 |
The inspector described the 232 homes between need and supply as "a marginal shortfall" over the plan period. The corridors run from Pensnett to Kingswinford, Dudley through Brierley Hill to Stourbridge, Stourbridge to Lye, Lye to Halesowen and Dudley to Coseley. More than a fifth of the supply is the small windfall allowance, so a sound small site inside the urban area is part of how the borough means to meet its target, not an exception to it.
Green Belt Land in a Plan That Releases None
Paragraph 13.4 of the plan says it "is not proposing to review any of the borough's Green Belt boundaries", and it allocates no housing in the Green Belt. Policy DLP48 keeps a strong Green Belt "to promote redevelopment and regeneration within the urban area". The inspector found that an urban regeneration strategy "which does not include the release of Green Belt land for development" was consistent with national policy and deliverable.
Grey belt is the route left open: Green Belt land that does not strongly serve the purposes of checking urban sprawl, keeping towns apart or preserving historic towns. It applies to decisions whatever the local plan says, but a grey belt site must also meet a need test, and larger schemes the Golden Rules. Policy S5 does not apply in the Green Belt.
The Triangle at Wall Heath
The Triangle, Green Belt land at Wall Heath, shows the argument in practice. In May 2026 the Express and Star reported application P26/0380 for up to 557 homes there, with the decision still to be made, and the local MP said its reliance on grey belt "carries no weight in the context of Dudley's plan-led approach". With a supply of 5.1 years and a delivery result of 92%, neither of the usual ways of showing need applies in Dudley today, so a grey belt case for housing is hard to make at present. Our guide to grey belt explains how the purposes are judged.
If you are thinking of selling Green Belt land around Kingswinford, Wall Heath or elsewhere on the borough's edge, the adopted plan will not allocate it, so its prospects turn on the purposes it serves, on whether the supply margin holds, and on the next plan.
Yards, Works and Factory Land: The Employment Tests Come First
Many of Dudley's opportunities are former works, yards and commercial buildings. Inside the urban area, policy S4 expects permission unless the harm would substantially outweigh the benefits, but on employment land the plan's employment policies come first, and they are strict, because the borough cannot meet 60.98 hectares, or 83%, of its own need for employment land.
- Strategic Employment Areas (policy DLP19). Other uses are supported "only in exceptional circumstances".
- Local Employment Areas (policy DLP20). Safeguarded for employment uses, which do not include housing.
- Other Employment Areas (policy DLP21). Homes can replace industry once the site is shown to be no longer needed or suitable for employment, including marketing "at a realistic market rent for a period of at least 12 months".
- Unallocated previously developed land (policy DLP22). Housing or employment can come forward, provided it does not prejudice the planning of the wider area.
Old Workings, Contamination and Affordable Housing
Policies DLP79 and DLP80 ask for evidence on contamination and land stability, given the borough's coal and limestone workings. In the coalfield's Development High Risk Area, the government's guidance on coal mining risk assessments says most applications need one, prepared by a suitably qualified person. On schemes of ten or more homes, policy DLP12 sets affordable housing by value zone: 10% in lower value areas, 15% on brownfield and 20% on greenfield land in medium value areas, and 30% in higher value areas.
For owners selling brownfield land in Dudley, the employment designation and the ground beneath the site usually decide its future, so our review establishes those first. Our brownfield and yards page describes the plots of this kind we look at.
Before the Next Plan: Selling Land in Dudley
Because the adopted requirement meets less than 80% of local housing need under the current framework, paragraph 1.7 of the plan says the council must begin a new plan under the new plan-making system. Cabinet resolved to start it on 11 June 2026, and the council's timetable, in effect from 29 June 2026, sets out the stages:
| Stage | Council's timetable |
|---|---|
| Scoping consultation | Ran from 16 July to 10 September 2026 |
| Call for sites | Timetabled for July to September 2026; closed at 5pm on 30 October 2026 |
| Gateway 1, the council's self-assessment of readiness | Set for October 2026 in the timetable; the page, updated on 30 October 2026, did not say whether it had been completed |
| Consultation on the vision, strategy and draft sites | July to September 2027 |
| Gateway 2 review by the Planning Inspectorate | October 2027 |
| Consultation on the proposed plan | June to August 2028 |
| Submission for examination | October 2028 |
| Examination | November 2028 to March 2029 |
| Adoption | April 2029 |
Around Twelve Thousand More Homes to Find
Against the 1,514 a year the standard method gives, the scoping document finds a "circa 12,000 dwelling shortfall over a 15-year plan period". It looks first at more brownfield land and higher densities, then at what neighbours could take, and only then at greenfield sites outside the urban area, a step that "includes land within the Green Belt". The timetable page describes the new plan as running to 2041, while the scoping document anticipates an end date of 2045, which fits its 15-year period; on either date, the next plan is where Dudley's Green Belt will be weighed against a far larger need. Our guide to the call for sites and local plan stages explains how land is assessed before a draft plan.
Delivery and Supply, Year by Year
The Housing Delivery Test 2025 was issued on 17 August 2026, and results arrive once a year; we make no prediction of the next. The inspector added that "the Council and its partners must utilise all of their interventionist tools on an ongoing basis", and the first supply statement after adoption will show whether the margin has held.
- Urban and brownfield land can be looked at now, under policy S4 and the plan's employment tests.
- Green Belt land is best prepared for the consultation the timetable places in July to September 2027, when draft sites are due to be published.
Questions About Selling Land in Dudley
Dudley has just adopted a plan. Does that mean my field near Kingswinford has no chance for years?
Not necessarily. The adopted plan releases no Green Belt, but the new plan already under way must consider greenfield land, including Green Belt, to close a gap of around 12,000 homes.
I own an old works in Brierley Hill. Can it become housing?
It depends on the designation. Strategic and local employment areas are protected for industry, while other employment areas can move to housing once the plan's evidence and marketing tests are met.
My land may sit over old mine workings. Does that stop a sale for development?
Not by itself. The ground has to be investigated and any risk shown to be manageable, and in the high risk area an application needs a coal mining risk assessment, which we pay for.
I missed the call for sites that closed in October 2026. Is it too late to put my land forward?
No. The consultation on the vision, strategy and draft sites, which the council's timetable places in July to September 2027, is the next formal stage at which land can be argued for, and having the evidence ready before then is the most useful step.
Why does Dudley say it has five years of land when the government figure is so much higher?
Because its supply is measured against the adopted requirement of 657 homes a year with a 20% buffer, as the inspector accepted. The higher figure will shape the next plan, and the margin is thin enough that the next supply statement matters.
What price will you pay for my land?
We agree a fixed price with you at the start, before any planning work begins, and it is set above what your land is worth today. We cannot name a figure before we have looked at your land, because it depends on the site itself: its size, its access, how many homes it could take and the costs that come off land value, such as affordable housing, road works and drainage. After the free desktop review we can talk about a price, and once agreed it is written into the agreement.
When would I be paid?
You receive the agreed price on completion, once planning permission has been secured. The agreement sets out the milestones along the way, and it continues while any planning application or appeal is being decided. Until completion you carry on using your land as you do now, and we pay for all of the planning. If permission is not granted, you keep your land and owe nothing.
More Questions Landowners Selling Land in Dudley Ask
The same questions come up wherever land is put forward. Each is answered in full in our guides, and with the local plan the main route in Dudley, these are the ones that matter most here.
Land Agreements · 21 min read
A Land Company Has Written to Me About My Field. What Does It Mean?
Why land companies, promoters and housebuilders write to landowners, how each model works, what replying commits you to, and what the letter does not mean.
Subhan Property Group · Updated 5 November 2026
Tax and Valuation · 23 min read
How the Price for Your Land Is Worked Out in an Option Agreement
How land is valued: existing use, hope and planning value, how many homes a field can take, what a desktop review checks and what a fixed price protects.
Subhan Property Group · Updated 5 November 2026
Land Agreements · 22 min read
Should I Sell My Land With or Without Planning Permission First?
Selling land as it is, subject to planning, or after getting planning yourself: what each really involves in cost, time and risk, and which suits a field.
Subhan Property Group · Updated 5 November 2026
Land Agreements · 22 min read
What Happens If Planning Is Refused, and What Happens While It Is Being Decided
What a planning refusal means for a landowner under an option agreement: appeals, resubmissions, timescales, and why you keep your land and owe nothing.
Subhan Property Group · Updated 5 November 2026
Land Agreements · 23 min read
Selling Land for Development, Step by Step: From First Thought to Completion
How selling land for development works, stage by stage: title checks, a free review, heads of terms, the agreement, planning, completion and tax.
Subhan Property Group · Updated 5 November 2026
Practical Issues · 23 min read
Can I Keep My House, or a Plot for My Family, and Put the Rest of My Land Forward?
How to keep your house, garden or a family plot and sell the rest: splitting a title, rights for the land you keep, design, lenders and tax relief.
Subhan Property Group · Updated 5 November 2026
Selling Land in Dudley? Tell Us About It
It takes about two minutes. We only need your postcode, your name and a phone number or email; the rest helps us look properly.
- We reply within 2 working days, by phone or email, whichever you prefer.
- The desktop review is free and confidential, with no obligation.
- If we agree terms, we pay for all of the planning, which on a larger site can reach £300,000.
More in West Midlands
County overview
Selling Land in the West Midlands
Sell land in the West Midlands. Free review. We pay for all the planning and agree your price up front. If it fails, you keep your land and owe nothing.
Neighbouring council · Homes built: 57% of need
Selling Land in Birmingham
Sell land for development in Birmingham: free review, we pay for all the planning, price agreed first. If it fails, you keep your land and owe nothing.
Neighbouring council · Homes built: 34% of need
Selling Land in Sandwell
Sell land for development in Sandwell: free review, we pay for all the planning, price agreed first. If it fails, you keep your land and owe nothing.
Neighbouring council · Homes built: 59% of need
Selling Land in Wolverhampton
Sell land for development in Wolverhampton: free review, we pay for all the planning, price agreed first. If it fails, you keep your land and owe nothing.
Homes built: 47% of need
Selling Land in Coventry
Sell land in Coventry, near Keresley. Free review. We pay for all the planning and agree your price first. If it fails, you keep your land and owe nothing.
Homes built: 53% of need
Selling Land in Solihull
Sell land in Solihull, near Shirley. Free review. We pay for all the planning and agree your price first. If it fails, you keep your land and owe nothing.
Homes built: 56% of need
Selling Land in Walsall
Sell land for development in Walsall: free review, we pay for all the planning, price agreed first. If it fails, you keep your land and owe nothing.
Neighbouring Councils Beyond the West Midlands
- BromsgroveWorcestershire · 2.24 years of housing land
- South StaffordshireStaffordshire · 0.87 years of housing land
Sources
- Dudley Council: The Dudley Local Plan 2041, adoption (July 2026)
- Dudley Council: Dudley Local Plan Part One, version as adopted (July 2026)
- Dudley Council: Dudley Local Plan Part One, chapter 8 Housing (July 2026)
- Planning Inspectorate: Report on the Examination of the Dudley Local Plan, ID12 (June 2026)
- Dudley Council: Matter 5 Action Point 11, two scenarios for 5 year housing land supply, DMBC27 (July 2025)
- Dudley Council: Dudley Local Plan examination, latest news (June 2026)
- Dudley Council: Dudley Borough Local Plan timetable (June 2026)
- Dudley Council: Dudley Borough Local Plan scoping document (July 2026)
- Dudley Council: Call for sites, Dudley Borough Local Plan (October 2026)
- Black Country councils: Statement on the Black Country Plan (October 2022)
- GOV.UK: Planning applications, coal mining risk assessments (September 2026)
- Express and Star: MP warns 'reckless' 557-home plan in Wall Heath would 'carpet our green belt' (May 2026)
Figures on this page come from the Housing Delivery Test 2025 (published 17 August 2026) and the Planning Inspectorate's local plan monitoring to August 2026, with newer plan milestones checked on 24 September 2026. We update the page when new results or plan milestones are published. Planning positions change quickly, so always check the council's own website before relying on it.